Virtual Versace

#VirtualVersace

My animation for Versace’s social media channels showcases a combination of my abstract style with the beauty of the Versace Frenergy sunglasses.

Luca’s team gave me full creative freedom and wanted me to create an animation influenced by the product, while retaining my own art style.

Studio

Luca Finotti

Creative Direction

Luca Finotti

Service

3D Design & Animation

Art Direction

Linus Zoll

Client

Versace

Animation

Linus Zoll

Stills

To emphasize the brands ideals I went with a luxurious feeling color palette.

The custom typography I used in the video was inspired by the shape of the sunglasses themselves — with the glass front, golden screws and an inner stroke.

© 2020 Linus Zoll